Something I hear a lot from prospective small business clients is this ‘I’ve heard that Google Adwords doesn’t work…” It always surprises me, because I have seen loads of people make loads of money from Adwords. It think this is most commonly heard from trades people. Plumbers, Pest Controllers, Electricians and those types.
I understand though. It is easy to make Google Adwords not work. It would be like me trying to wire up my house and then saying that electricity doesn’t work … if I am still alive long enough afterwards that is. Adwords might be so life and death as electricity, but hey, you don’t want to waste money either.
If Google Adwords hasn’t worked for people you know, that is most likely because it has not been managed professionally.
A good place to start from, when setting up a Google adwords campaign is by asking questions like these
If you need help managing a Google Adwords account, then let us know and we can give you advice or take it over for you.